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ework ( i Help Sove & Exit Submit BMW is planning to make a big push into markets around the world with its MINI brand.

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BMW is planning to make a big push into markets around the world with its MINI brand. If BMW has valuable know

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how that cannot be protected with a licensing contract and also faces high transportation costs, BMW should

Multiple Choice

consider a less popular vehicle.

invest directly in target markets.

use different technology.

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