Question
Examples of a recovery plan that would compensate the customer for each of these types of negative events. 1. Longer than expected wait times for
Examples of a recovery planthat would compensate the customer foreachof these types of negative events.
1. Longer than expected wait times for health check-ups.
2. Failure of entertainers to appear at event
3. Inclement weather -- extreme heat, or rain
4. Insufficient amount of food and drink, due to larger than expected crowd
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Marketing Research
Authors: Alvin C. Burns, Ronald F. Bush
7th edition
0133074676, 978-0133074673
