Answered step by step
Verified Expert Solution
Link Copied!

Question

1 Approved Answer

Excel File Edit View Insert Format Tools Data Window Help AutoSave OFF @ 2 Group Assignment 3- BUS306 (SP 21-22) Home Insert Draw Page Layout

image text in transcribed
Excel File Edit View Insert Format Tools Data Window Help AutoSave OFF @ 2 Group Assignment 3- BUS306 (SP 21-22) Home Insert Draw Page Layout Formulas Data Review View Tell me th X [O Calibri (Body) v 11 A > 2 Wrap Text v General Paste B I II III LA ilil !! Merge & Center Eg%) 48-88 Con For B16 fx A D L M 1 Problem 2 Consider the extension of Super Grain Case study in section 3.4 on pages 97-103 of the E-Book and provide an input Analysis report for this case using your own words. The following issues should be included in your report: 1. The discrepancies between the exposures per a single TV ad and the total number of children & parents reached per a single TV ad, 2. The corrections of the unnecessary charges in relation to the planning budget per ad, 3. The attainment of at least 17 million exposures that were originally achieved using a minimum cost, and 13 4. The relaxation of the strict constraint related to the coupons budget and its effect on the achievement of the targets listed in the case. 12 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 20 Excel File Edit View Insert Format Tools Data Window Help AutoSave OFF @ 2 Group Assignment 3- BUS306 (SP 21-22) Home Insert Draw Page Layout Formulas Data Review View Tell me th X [O Calibri (Body) v 11 A > 2 Wrap Text v General Paste B I II III LA ilil !! Merge & Center Eg%) 48-88 Con For B16 fx A D L M 1 Problem 2 Consider the extension of Super Grain Case study in section 3.4 on pages 97-103 of the E-Book and provide an input Analysis report for this case using your own words. The following issues should be included in your report: 1. The discrepancies between the exposures per a single TV ad and the total number of children & parents reached per a single TV ad, 2. The corrections of the unnecessary charges in relation to the planning budget per ad, 3. The attainment of at least 17 million exposures that were originally achieved using a minimum cost, and 13 4. The relaxation of the strict constraint related to the coupons budget and its effect on the achievement of the targets listed in the case. 12 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 20

Step by Step Solution

There are 3 Steps involved in it

Step: 1

blur-text-image

Get Instant Access to Expert-Tailored Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

blur-text-image

Step: 3

blur-text-image

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

More Books

Students also viewed these Finance questions