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Executive summary: Explain the key outcomes of the case in the executive summary as if it were a trailer to a movie, as discussed in
Executive summary: Explain the key outcomes of the case in the executive summary as if it were a trailer to a movie, as discussed in class. 2. Problem definition: Define and rank in order of importance the problems that needs to be solved. Be sure to provide a rationale for how you ranked the problems. 3. Internal strategy: Identify and evaluate Boeing's internal strategy components. Make sure to include all elements. 4. External analysis: Conduct an industry analysis to identify the intensity of rivalry. Be sure to provide a summary of rivalry intensity. 5. Future strategy: What should Boeing's strategy be going forward? Which areas in the company should they focus on first? Second? Develop an alternative strategy and recommendations for Boeing
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