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Exercise 12.6 SALES BUDGET orte 5,Galany Italy. She is currently selling products to fit four popular devices; iPhone 4, iPhone o and Xperia. For each

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Exercise 12.6 SALES BUDGET orte 5,Galany Italy. She is currently selling products to fit four popular devices; iPhone 4, iPhone o and Xperia. For each device Suzy offers a choice of two cases; costume or jewel-enc Suzy's Boutique sells high end fashion accessories for smart phones imported dire ,iPhone 5 e 5, Ga ncrusted Suzy's first year of operation and while sales have been steady she is concerned about the of a potential interest rate increase in the lead up to Christmas. Suzy has heard that lu are the first things that consumers forego when interest rates increase. Therefore, Suzy that a modest increase (from the latest quarter) for sales units of 5% for the iPhone models xury Suzy antic and 2% increase in the other lines is a realistic target for the last quarter of the year. In addition has decided to decrease the price on the Xperia models due to slow sales. She esti 20% decrease in the sales price of each model may stimulate demand for this product. not plan to change the pricing of the other products. due to slow sales. She estimates th uct. Suzy do Actual financial data for the first three quarters is shown below: Current selling price iPhone 4 iPhone 5 Galaxy Xperia Costume $30.00 32.00 28.00 25.00 Jewel $50.00 75.00 55.00 60.00

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