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Exhibit 1 Number of Apps Available On Apple's App Store September 2008-January 2015 1.50M 1.25M 1.00M .75M .50M .25M OM Sep Apr Jul Nov Mar

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Exhibit 1 Number of Apps Available On Apple's App Store September 2008-January 2015 1.50M 1.25M 1.00M .75M .50M .25M OM Sep Apr Jul Nov Mar Jun Oct Jan Jun Oct Mar Jun Sep Jan May June Oct Jun Sep Jan 2008 2009 2009 2009 2010 2010 2010 2011 2011 2011 2012 2012 2012 2013 2013 2013 2013 2014 2014 2015 Source: Statista 2015.\fExhibit 3 App Usage - It's All About the Top 10 Percentage of total app time spent in each user's personal top 10 apps 50% 18% 10% 6% 4% 3% 4% 2% 2% 1 % 1% 7 2 3 4 5 6 7 8 9 10 1 1+ Individuals' top # ranked app Percentages may not add up to 100% due to rounding Base: U.S. smartphone users, 18+, June 2015 D. @StatistaCharts Source: ComScore statista

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