Exhibit 1 Viewer Demographics and Competitor Comparison (% Viewers; Adults over 18 years of age) All TV Viewers The Fashion Channel Lifetime: Fashion Today CNN: Fashion Tonight Time Period 24 x 7 24 x 7 M-F, 9-11 pm M-F, 8-9 pm Sat.-Sun, 10-11 pm Male 49% 39% 37% 45% Female 51% 61% 63% 55% 18-34 30% 33% 43% 27% 35-54 41% 45% 42% 40% 54-74 21% 20% 14% 26% >74 8% 2% 1% 2% Income over $100,000 16% 18% 19% 17% Average rating NA 1.0 3.0 4.0 Average Households 110M 1.1M 3.3M 4.4M Programming profile All Fashion news, features, and information Fashion news and information Fashion news and features with celebrity focus available References: U.S. Census, business cocuments, casewriter estimates Rating -- % TV households watching on average during measured viewing period Total TV Households = 110 million