EXHIBIT 4 Business Segments, 2016 Reportable Segments % of Not % of Net Sales Product Categories (Sub- Earnings Categories) Major Brands Hair Care (Conditioner. Beauty 18% 20% Grooming 11% 15% Health Care 11% 12% Fabric & 32% 27% Home Care Shampoo, Styling Aids, Treatments) Skin and Personal Care (Antiperspirant and Deodorant, Personal Cleansing, Skin Care) Grooming (Shave Care - Female Blades & Razors, Male Blades & Razors, Pre- and Post-Shave Products, Other Shave Care; Appliances) Oral Care (Toothbrushes, Toothpaste, Other Oral Care) Personal Health Care (Gastrointestinal, Rapid Diagnostics, Respiratory. Vitamins/Minerals /Supplements, Other Personal Health Care) Fabric Care (Fabric Enhancers, Laundry Additives, Laundry Detergents) Home Care (Air Care, Dish Care, P&G Professional, Head & Shoulders, Pantene, Rejoice Olay, Old Spice, Safeguard, SK-II Braun, Fusion, Gillette, Mach3, Prestobarba, Venus Crest, Oral-B Prilosec, Vicks Ariel, Downy, Gain, Tide Cascade, Dawn, Febreze, Mr. Surface Care) Clean, Swiffer Baby Care (Baby Wipes. Luvs, Pampers Diapers, and Pants) Feminine Care (Adult Always, Tampax Baby, Incontinence, Feminine & 28% 26% Feminine Care) Family Care Family Care (Paper Towels, Bounty, Charmin Tissues, Toilet Paper)