explain anyFIVE (5)factors that influence whether a household or a firm chooses to produce a service for itself or contract externally for the service.

The demand for a service can sometimes be either too high, or too low. Using caf or restaurant of your choice as examples, explainFIVE (5)methods that involve adjusting capacity to match demand.

explain how marketers address service intangibility using anyFIVE (5)strategies designed to encourage word-of-mouth communication.

explainTHREE (3)specific pricing approaches that service marketers can use when customers define value as low price.