Explain Cost of quality in a company. How would you justify the implementation of cost of quality in a company name Canadian Tire?

Justification of cost of quality implementation and relate the question to above company named Canadian Tire

1) Real quality cost will give management in its pursuit of quality improvement and profit contribution because several projects are not done due to poor return on investment. If total quality costs were identified at least some of those projects will make sense. 2) To enhance the ability to manage quality by identifying the hidden costs, may be using Taguchi quality loss function3) To understand quality related financials better 4) Continuously evaluate and redirect prevention efforts to gain further improvement 5) direct attack on failure cost to drive then down to zero by doing root cause analysis of all the problems that occur, 6) reduce appraisal costs