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Explain how the overall market risk premium is represented in the equity cost of capital (CAPM) and why it is characterized in this way. When

  1. Explain how the overall market risk premium is represented in the equity cost of capital (CAPM) and why it is characterized in this way.
  2. When using debt as growth capital, why is the current effective annual rate (EAR) on debt currently held by the firm not the correct choice for the debt cost of capital.
  3. Explain how a firms beta (b) measures its relative risk to the market risk premium in the CAPM model.

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