Question
Explain, measure and elaborate in details and convincing examples of the similarities and differences among the dynamic pricing, differential pricing, and tactical pricing. Solutions must
Explain, measure and elaborate in details and convincing examples of the similarities and differences among the dynamic pricing, differential pricing, and tactical pricing.
Solutions must justify in details both the similarities and differences of the 3 pricing strategies one by one specially.
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Marketing Management
Authors: Dawn Iacobucci
1st edition
1285429958, 978-1285429953
