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Explain the challenges companies face in managing and protecting their intangible assets in a rapidly changing business environment.
Explain the challenges companies face in managing and protecting their intangible assets in a rapidly changing business environment.
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Managing and protecting intangible assets in a rapidly changing business environment poses several challenges for companies Intangible assets such as intellectual property brand reputation and proprie...
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Accounting Principles
Authors: Jerry J. Weygandt, Paul D. Kimmel, Donald E. Kieso
10th Edition
1119491630, 978-1119491637, 978-0470534793
