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Explain the different penalties for business crimes and whether these penalties are effective. Identify the different elements of a business crime. Explain how mens rea
- Explain the different penalties for business crimes and whether these penalties are effective.
- Identify the different elements of a business crime.
- Explain how mens rea can vary in a business crime vs. an individual crime.
- Give different examples of various business crimes.
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Strategic Brand Management Building Measuring And Managing Brand Equity
Authors: Kevin Lane Keller
4th Global Edition
0273779419, 9780273780045
