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Explain the effects of the store merchandising policies on the buyer's selection of goods. Explain how sales associates and managers help the buyers assesscustomer needs.

  1. Explain the effects of the store merchandising policies on the buyer's selection of goods.
  2. Explain how sales associates and managers help the buyers assesscustomer needs.
  3. List and describe the various research techniques that bring information to buyers that help with future buying decisions.
  4. Explain the importance to the buyer of past sales information that addresses price, color, size, and style
  5. What are price points, and why are they established?
  6. Define Merchandising Policies and the key elements?

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