Explain three possible high-fit alternatives, target attributes for each, cost estimate, time horizon to success, the rigour of the competitive market, practical access to resources, and so forth. You could, for example, investigate

 A food item for grazing (between meals)  A meal occasion-specific item (breakfast, lunch) with justification  An item in a hitherto unexplored niche- Ultra Low Sodium, for example-  A particular 'Fair Trade' Certification  A mini-outlet (with partner identity/rationale)  A brand-new stand-alone brand (no connection),

Each option's strengths, weaknesses, and advantages 

The advantages of each are to Blender Bites; tables and bullets may be used if introduced with a phrase.

 

This must contain a fit assessment, which is a review of fit versus present corporate strategy, values, resources (including brand and Target access), and so on.

Market Segmentation: 

Identify the segment(s) you've chosen as your target, along with your reasoning. List the particular traits of the Primary and Secondary Targets (they must be from one of the segments indicated in Section 8!)

Explain why this is a smart decision while keeping your goals in mind; With logic, strive to measure the magnitude of the Target (count of # individuals, # of homes). Evaluation of Marketing Strategy Alternatives

Elaborate on the answers.