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Explain why businesses need ethics programs and list their minimum requirement. Describe the role of codes of ethics in identifying key corporate risks. Review the
- Explain why businesses need ethics programs and list their minimum requirement.
- Describe the role of codes of ethics in identifying key corporate risks.
- Review the factors in successful ethics training and goals.
- Explain the ways ethical standards are monitored, audited, and enforced.
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The Marketing Audit Handbook Tools Techniques And Checklists To Exploit Your Marketing Techniques
Authors: Aubrey Wilson
1st Edition
0749437359, 978-0749437350
