Explore this start-up concept (website underneath) and answer the questions appended

Wheels

Industry: Ecommerce

Funding: $87M

Investors: DBL Partners

Wheels is a shared electric mobility platform thats designed to promote smart city projects around the world. Wheels lets you rent wheels (motor pods) for a day, a month, or even a year. They will take care of the maintenance and all other expenses related to it. If the motor pod stops working, you will find a new one parked just for you.

The company offers hybrid electric vehicles with a sleek design, swappable parts, batteries, built-in Bluetooth speakers, and many charging points so that you commute with ease and remain safe. Question 3: Imagining this firm can develop in your own country (or the country you live in currently), what would think will the ideal marketing campaign be for them?