Facebook (Meta Platforms Inc.)
 Data for the year ended December 31, 2023:

Item	Amount
Revenue	$700,000,000
Cost of Goods Sold	$300,000,000
Operating Expenses	$200,000,000
Income Tax Expense	$80,000,000
Net Income	$120,000,000
Total Assets	$800,000,000
Total Liabilities	$400,000,000
Shareholders' Equity	$400,000,000

Requirements:

1. Calculate Facebook's gross profit margin.
2. Determine Facebook's operating profit margin.
3. Analyze the impact of income tax expense on Facebook's net income.
4. Evaluate how Facebook recognizes revenue from social media advertising.
5. Explain the significance of the Income Measurement Objective in Facebook's financial performance.
6. Discuss Facebook's debt-to-equity ratio and liquidity position.
7. Analyze the impact of Facebook's financial performance on its user growth strategy.