Fair Trade CoffeePreview the document is the case for this seminar. (The main point-of-view is the Fair Trade organization, but it is influenced by other forces that must be accounted for as you deem appropriate.) Use a wide range of management principles from the textbook as the bases of your arguments for improving the case situation. Take the point of view that you are a management consultant hired to help management sort out problems and causes, and use management principles (theory from the textbook) to improve the organization. Use information from the Lecture on Case Analysis and Lecture on Ethical Analysis. Fill in the Case Analysis with your assessment of the symptoms, causes, and theoretical (management) principles that help explain the symptoms and causes in the case. Then develop your conclusions, recommendations (based on theory) and assess your recommendations in detail using the Markkula app (Links to an external site.).