False or True: Only large companies need to be concerned about the global environment.

Today, people are demanding that business take what kind of stance on social issues?

1. Positive
2. neutral
3. negative
4. proactive

True or False: Marketing strategists use the overall corporate strategyand mission statement of a company to formulate a marketing plan.

Which of the following involves engaging in practices that do not diminish the earth's resources?

1. Social responsibility
2. Ethics
3. natural
4. sustainability