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Fernan Ltd is in the process of developing the four perspectives used by the Balanced Scorecard to help monitor performance; the following eight performance indicators
Fernan Ltd is in the process of developing the four perspectives used by the Balanced Scorecard to help monitor performance; the following eight performance indicators have been suggested: 1. Return on capital employed. Financial 2. 3. Customer 4. Operating profit as a percentage of revenue. Customer support as a percentage of revenue. Percentage of business from existing customers. 5. Training costs as a percentage of total costs. Innovation and Learning 6. Percentage of revenue from new products. 7. Quality assurance as a percentage of revenue. Internal process 8. Admin & distribution costs as a percentage of revenue. The following information has been extracted taken from the financial statements of Fernan Ltd for the last year, together with other financial data and additional analysis of revenue and costs. 'm Revenue Cost of sales 5.40 (3.51) Gross profit 1.89 Admin & distribution costs Operating profit (0.55) 1.34 Capital employed 'm 9.60 Revenue: Existing products New products 4.04 1.36 Sales to existing customers 3.51 Sales to new customers 1.89 Costs: Research & development 0.33 Training 0.55 Customer support costs 0.17 Quality assurance 0.13 Other costs 2.88 Required: a) Using the financial data provided, calculate the eight performance indicators for Fernan Ltd. Marks are awarded for your workings. Present your answers to two decimal places. (24 marks) Continued over b) Explain THREE further pieces of information which would be useful in making a more complete assessment of the performance of Fernan Ltd. (6 marks) (Maximum words: 300) Total: 30 marks
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