Ferro Industries, founded by Garima and Yatendra Sharma, is a small enterprise in the Indian steel industry. They specialize in manufacturing various industrial products including roll-forming machines, cut-to-length lines, and slitting lines. The company expanded operations in 2005 and faced a few challenges including credit constraints. More specifically, Ferro faced setbacks in securing orders and expanding operations, delayed payments, unsecured loans, and other financial constraints that jeopardized the growth of the company. Addressing these challenges, particularly in credit, international ventures, and financial management, is crucial for the sustained success of Ferro Industries