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figure 7-1 Perception: An Information-Processing Model Stage 1 Stage 2 Stage 3 Stage 4 Selective Attention/ Encoding and Storage and Retrieval and Comprehension Simplification Retention
figure 7-1 Perception: An Information-Processing Model Stage 1 Stage 2 Stage 3 Stage 4 Selective Attention/ Encoding and Storage and Retrieval and Comprehension Simplification Retention Response A Competing B environmental A C stimuli Judgments and Y Interpretation C C Memory decisions . People D and categorization F . Events . Objects F Figure 7-1 illustrates basic information. processing model. Three of the stages in this model-selective attention/comprehension, encoding and simplification, and storage and retention-describe how specific social information is observed and stored in memory. The fourth and final stage, retrieval and response, involves turning mental representations into real-world judgments and decisions. The information processing model in Figure 7-1 helps us understand how we take in, process, and use information. Using each of the stages of the model, identify specific manager actions that can improve decisions
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