Fill in the blanks.

The choices are: (Strategic planning; The Mission Statement; Strategic Objectives; Strategy; SWOT analysis; Weakness; Forecasts of Future Sales Performance; Think small; Tactics; Opportunity)

WRITTEN WORK NO. 6 IN ENTREPRENEURSHIP - STRATEGIC PLANNING FOR SMALL BUSINESS 1. Fill in the blanks. 1. refers to the process of determining the primary objectives of the firm and then adapting courses of action and allocating resources to achieve those objectives. 2. is the basic description of the fundamental nature, rationale, and direction of the firm. 3. are specific performance targets that the firm hopes to accomplish. 4. is a carefully designed plan for achieving the firm's objectives. 5. is an organized method of assessing a firm's strengths and weaknesses and the opportunities and threats in the external environment that confront or will confront the firm. 6. is something a company lacks or does poorly or a condition that puts it at a disadvantage. 7. is an estimate or prediction of the future sales or income of the firm. 8. Segment markets, efficient use of research and development, and are strategies applicable to small business. 9. are detailed actions used to implement strategies. 10. refers to the chance offered by the external environment to improve the firm's situation significantly