Fill in the blanks to complete each sentence. Hint: the word "process" should be included in the second blank for each part. a) A consumer processes information and weighs perceived pros and cons of the alternatives in step number of the (2 points) b) A consumer becomes aware of a product (yet still lacks information about it) in step number of the ( (2 points) A marketer "constructs an integrated marketing program that delivers superior value" in step number of the (2 points)