Financial Norms within the Industry Small furniture companies are under $5 million, medium are $5-50 million, and larger are over $50 million. For medium sized furniture companies: Gross margin = 30% Advertising and sales 1.1% of sales Quick ratio 1.08 Current ratio 1.92 Net Income 3.8% ROA 3.1% Moderne's Financials Income Statement Revenue $ 10,000,000.00 COGS $ 7,100,000.00 Gross Profit ??? O. E. Payroll $ 1,000,000.00 Utilities $ 550,000.00 Marketing & Sales Office Supplies Stuff Total O. E. $750,000.00 $ 50,000.00 $ 200,000.00 $ 2,550,000.00 ???? Net Income Assets Liabilities Equity Share Holder Equity Cash $10,000.00 $5,000.00 $315,000.00 Accts Payable Short Term Debt Long Term Debt Accounts Rec. $20,000.00 $30,000.00 $100,000.00 Inventory Buildings Equipment $20,000.00 $ 200,000.00 $ 200,000.00 $450,000.00 $135,000.00 $315,000.00 Tell me three things in your financial analysis that will impact your strategy. Maximum number of characters (including HTML tags added by text editor): 32,000 Show Rich-Text Editor (and character count) Financial Norms within the Industry Small furniture companies are under $5 million, medium are $5-50 million, and larger are over $50 million. For medium sized furniture companies: Gross margin = 30% Advertising and sales 1.1% of sales Quick ratio 1.08 Current ratio 1.92 Net Income 3.8% ROA 3.1% Moderne's Financials Income Statement Revenue $ 10,000,000.00 COGS $ 7,100,000.00 Gross Profit ??? O. E. Payroll $ 1,000,000.00 Utilities $ 550,000.00 Marketing & Sales Office Supplies Stuff Total O. E. $750,000.00 $ 50,000.00 $ 200,000.00 $ 2,550,000.00 ???? Net Income Assets Liabilities Equity Share Holder Equity Cash $10,000.00 $5,000.00 $315,000.00 Accts Payable Short Term Debt Long Term Debt Accounts Rec. $20,000.00 $30,000.00 $100,000.00 Inventory Buildings Equipment $20,000.00 $ 200,000.00 $ 200,000.00 $450,000.00 $135,000.00 $315,000.00 Tell me three things in your financial analysis that will impact your strategy. Maximum number of characters (including HTML tags added by text editor): 32,000 Show Rich-Text Editor (and character count)