Question
Find 2 articles that are recent and relevant to your assigned brand and product category (Electric Vehicles - EV) and conduct a SWOT analysis (see
Find 2 articles that are recent and relevant to your assigned brand and product category (Electric Vehicles - EV) and conduct a SWOT analysis (see Exhibit 2.3). Do NOT analyze the general brand (for example, Toyota) but the specific model (for example, Toyota Prius).
Identify 2 Opportunities and 2 Threats for the brand you were assigned.
Associate the article information with the following Environmental Forces by answering the related question:
- Culture What cultural trends support/hinder the EV industry?
- Demographic cohort what demographic groups are more attracted to electric cars?
- Technology what are the technological advancements in the EV industry?
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The General Principles Of Strategic School Management And Institutions Of Higher Learning
Authors: Adrian Bauleni
2nd Edition
1643005855, 9781643005850
