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Find a formula to calculate and show what product performs better. Mtr A B CPM 1.85$ 1.7$ CTR 0.85% 1% CVR 2.5% 2.3% CPA ?

Find a formula to calculate and show what product performs better.

Mtr

A

B

CPM

1.85$

1.7$

CTR

0.85%

1%

CVR

2.5%

2.3%

CPA

?

?

Applications

?

?

Budget spent

7685$

6561$

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