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Find an article discussing a new product (within the past 3 years...not an Apple product). Discuss the Adoption process and the Diffusion of Innovation process.
Find an article discussing a new product (within the past 3 years...not an Apple product). Discuss the Adoption process and the Diffusion of Innovation process. How do they relate to your product? Is your product a continuous, dynamically continuous, or discontinuous innovation (explain)? How would the 5 product characteristics of adoption affect your product? In your answer, discuss the usage, value, and risk barriers to adoption, and suggestions for overcoming these barriers. (include link to the article)
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