Firm: Toyota

1. Describe the current value proposition of the firm [you may focus on a few key products].
2. The current business model of the firm.
3. The nature of competition that the firm faces (e.g., competitors, substitutes).
4. Describe the threat of Digital Disruption that this company faces.
5. The Digital Business Transformation strategy:Explain how the firm will achieve
   1. Digital Business Transformationby addressing the points below.
   2. Explain the changed value proposition of the firm [or a few key products that you identified].
   3. Explain the changed business model.