First of all, I will report on the decision-making process concerning on the marketing. I would like to start by looking at the basis on which our team had made the decision. In our marketing decision, the main directive by Dr. M is to boost sales by implementing the advertising strategy to rebuild the Australia smartphone market position. According to the Idle News Watch, in year 2, the IMF Primary Commodities Index has grown up by 25 percent due to resource intensive growth. The "Release Two'I product has also ready to be launched in international as an upgraded new product in this year, this new product will denitely increase our manufacturing cosIs. Hence, for year 2 marketing decision, our team had set the product price at A5133] based on cost-based pricing strategy, and total advertisement expenditure is 4 hundreds and 5? thousand by using Advertising mediodl, method 2 and method 3. This advertising cosis lead to a total of 53 thousands 9 hundred and 26 dollars for adoption from advertising. Prot for year 2 is about 11.6 million. Moving on, based on Idle News Watch year3, Global and domestic economic sentiment has recovered in this year. Also, prime minister discussed with world leader about scheme to solve domestic and global environment challeng. Hence, for the year 3 marketing decision, our team decided to use a total of 3 hundred El] thousand dollars by using three advertisement methods which are same as year 2. The decrease in advertising cost compare to last year is due to our team decide to focus on green shift. As we put our effort to the environment, our reputab'on in year 3 increase in a significant way, leading an increase in total adoption. The total adoption for this year is 1 hundred 29 thousand T hundred and 54, but only 3096 of the total adoption is adoption from advertising, and the other 20% is adoption from word of mouth, so our order gene rated as well as prot is continuously growing. The product price in this year is 1950 as we use costbased and valucLbased pricing stlategy. We implement the solar panels equipment within the factories and also goes to green power as well as e- waste management. Hence, the cost of manufacturing goes up. Environmenial-friendly product will also assess customer's value perception. Nowadays, many people will consider to make purchase on producis or services which can directly or indirectly contributes to the environment as well as society. By using value-based pricing stlategy to increase our product selling price, the added-value assisls in differentiate our products with o'H'Ier competitor's p roducis. In year 4, the Idle NewsWatch stated that signing the Social Contlact by providing helping hand in CSR commitment to our social goal. Hence, our team had decided to set the product price at A52,DDD by using value-based pricing strategy, and advertising expenditure is in total of ASA-inll] as we have added a new advertising method 4. Similar to year 3, we will more focus on contributing to the community, so there is also value-added in our product as customers will think that they are also put some effort: in helping the society. The increase in the adverb'sing costs is because we want to maintain the adoption from advertising is atthe ratio of 3096. of the total adoption . The increase of the advertising melhod leading to an increase in the total adoption, and furthermore the increase in the order generated and profit for the year. Overall, as our central message is bringing the CER from the periphery to the core, we focus on satisfying our shareholders and customers perspective when we doing marketing decisions. For shareholders, the profit for the year is increase annually. For customer???|