FITBIT is the new product

1. Consider the Distribution (Marketing) Channel for the BIG product or service idea.Please design the channel out below such that it starts with production and ends with the end customers.Include all the intermediaries/institutions necessary in the channel and what they do (value added).Then, explain most important Marketing activities in the channel that are critical to communicating and delivering the value of the product or service in the channel.

Channel Design (Can be as few or many intermediaries as needed):

Intermediaries and What They Do Intermediaries and What They Do Online Offline - Bricks/MortarPhases in Key Activities in Phase for your Organization Sequence