Focusing carries several risks, one of which is the

Select one:

A$.$

chance that niche customers will bargain more aggressively for good deals than customers in the overall marketplace.

B$.$

chance that competitors will find effective ways to match the focused firm's capabilities in serving the target market.

C$.$

potential for the segment to become too specialized for other multisegmented rivals to enter.

D$.$

potential for the segment to be highly vulnerable to economic cycles.

E$.$

inability of a company to compete industry$-$wide.