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following are the links to Pepsi and Heineken ads based on which answer the following question 1. https://youtu.be/j9x15lR9VIg 2. https://youtu.be/i-orjHsgxDQ -What underlying perception(s) did both
following are the links to Pepsi and Heineken ads based on which answer the following question 1. https://youtu.be/j9x15lR9VIg 2. https://youtu.be/i-orjHsgxDQ -What underlying perception(s) did both brands seek to change? -Which campaign worked well and why
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