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For each of the following facts or features, provide a statement of BENEFIT to the customer using the WIFM principles. Resistance to elements: weather, sunlight,

For each of the following facts or features, provide a statement of BENEFIT to the customer using the WIFM principles.

  • Resistance to elements: weather, sunlight, saltwater.
  • This bicycle has an attached water bottle holder.
  • This drill press has multiple drill bits attached.
  • This motor oil contains a rust inhibito

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