For each performance measure, identify the objective that it measures. Fill in the letter designation of the objectives listed above in the blank next to the performance measure.

1. Manage the product portfolio for superior innovation.
2. Acquire new customers.
3. Improve fixed asset utilization.
4. Lower cost of serving customers.
5. Grow revenue.
6. Create a climate of knowledge sharing.
7. Implement an IT infrastructure necessary to support growth.
8. Improve return on assets.
9. Increase market share.
10. Achieve just-in-time supplier capability.

Objectives Performance Measure Asset time available Asset time in use Average Delivery Time Change in ROA over 1 year Change in ROA over 3 years Cost per customer served Customers served per employee Extent to which IT infrastructure accomplishes optimal support Increase in Customers' Wallet Share Increase in Market Share New products added to portfolio Number of employees with IT systems access Number of internal online pages Number of JIT suppliers Number of new customers Number of products in portfolio Perception of access to shared knowledge Revenue change in 1 year Revenue change in 3 years : Sales to new customers Objectives Performance Measure Asset time available Asset time in use Average Delivery Time Change in ROA over 1 year Change in ROA over 3 years Cost per customer served Customers served per employee Extent to which IT infrastructure accomplishes optimal support Increase in Customers' Wallet Share Increase in Market Share New products added to portfolio Number of employees with IT systems access Number of internal online pages Number of JIT suppliers Number of new customers Number of products in portfolio Perception of access to shared knowledge Revenue change in 1 year Revenue change in 3 years : Sales to new customers