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For the best model, indicate the lift ratio for first 250 cases. Note: The lift ratio is calculated as follows: 1. Sort by predicted probability
For the best model, indicate the lift ratio for first 250 cases. Note: The lift ratio is calculated as follows: 1. Sort by predicted probability of success 2. For the first 250 rows, determine response rate ("actuals" divided by 250) 3. Divide this response rate by the response rate obtained by mailing to everyone (#1 above). 4. This is the "lift" obtained by mailing to 250 cases
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