For the New England Patriots and their stadium:

Present an overview of where the product is delivered (the place/venue). a. City, state b. Explain the area around the venue (some stadiums have multi-use developments around them, some don't). c. What type of concessions are available? Is there a variety of restaurants or are all food vendors the same? d. Any "special" aspects of the venue (i.e., hall of fame in the arena)