Question
For the new-product model in Problem 9 of Chapter 11, suppose that the first-year sales volume is normally distributed with a mean of 100,000 units
For the new-product model in Problem 9 of Chapter 11, suppose that the first-year sales volume is normally distributed with a mean of 100,000 units and a stan- dard deviation of 10,000. Use the NORM.INV func- tion and a one-way data table to conduct a Monte Carlo simulation to find the distribution of the net present value profit over the 3-year period.
Problem 9 -For a new product, sales volume in the first year is estimated to be 80,000 units and is projected to grow at a rate of 4% per year. The selling price is $12 and will increase by $0.50 each year. Per-unit variable costs are $3, and annual fixed costs are $400,000. Per-unit costs are expected to increase 5% per year. Fixed costs are expected to increase 8% per year. Develop a spreadsheet model to calculate the net present value of profit over a 3-year period, assum- ing a 4% discount rate.
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