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For this assignment, you will need to use your knowledge of DMO marketing and social and digital media to help the region of Catalonia Spain
For this assignment, you will need to use your knowledge of DMO marketing and social and digital media to help the region of Catalonia Spain connect Tourists with their local awesome food offerings outside of Barcelona's city limits.
- After reviewing the attached case study case study - Alternative Formats , please draft a Marketing proposal outline to the Catalonia Tourism Board highlighting your ideas and strategies to aid their efforts in overcoming the tourism pressures of Barcelona. In your proposal, lay out a plan that offers a successful marketing concept aimed at reducing the current over-tourism situation in Barcelona. Your plan will also create a sustainable flow of visitors to the outer cities and towns, highlight the unique offerings of the region, and provide the visitor with a memorable experience.
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