For this multi-part assignment, you will complete a case study consisting of three primary activities. First, you will assume that you are a co-owner of a new organization and have been designated as the managerial accountant for the start-up. Your initial responsibilities are to assist in the formation of the structure of the business, which will include selecting the business type, primary product and/or service that will be sold, the business mission and concept, as well as strategy. Next, you will evaluate several functions requiring managerial accounting expertise, including CVP analysis, cost-tracking evaluation, and operational and budgeting analysis. Finally, you will summarize these aforementioned areas reflecting on balanced scorecard assessment, performance management, and ethical principles