For this particular research project, we will be taking a quantitative research strategy. The primary reason for making this decision is that we believe it will be the most effective way to collect data on the subject of how satisfied customers are with a newly released product. In addition, we believe that taking a quantitative approach will make it simpler for us to compare the findings of our study to those of other studies that have been conducted on the same subject. 2. In the current investigation, we believe that the most effective method for measuring the level of consumer satisfaction will be a quantitative technique employing a Likert scale. This will make it possible for us to acquire precise information regarding how clients feel about the new product, and it will also make it possible for us to compare the results of our study to other research that has been conducted on the subject matter more simply. 3. In order to guarantee the validity and reliability of the results of our research, we will be employing a customer satisfaction scale that is both valid and reliable (the Likert scale). In addition, we will be taking measures to guarantee that the sample we use is accurate and reliable, as well as representative of the population of interest, and that the data we collect are acquired in the most appropriate manner.