Ford Motor Company was faced with a dilemma regarding the safety of the Ford Pinto's fuel system design. The case illustrates different levels of moral development that Ford may have operated at during various stages:

Pre$-$conventional level: At the beginning of the case, Ford's decision$-$making regarding the Pinto's fuel system design appears to align with a pre$-$conventional level of moral development. This level is characterized by self$-$interest and a focus on avoiding punishment. Ford's initial cost$-$benefit analysis, which prioritized cost savings over safety concerns, reflects this level.

Conventional level: As the case progresses and public scrutiny intensifies, Ford's moral development may shift to a more conventional level. At this stage, decisions are based on societal norms and expectations. Ford's decision$-$making might align with this level when it considers the potential damage to its reputation and the broader impact on society of its actions.

Post$-$conventional level: There is no clear indication in the case that Ford reaches a post$-$conventional level of moral development, which emphasizes ethical principles and a consideration of the greater good. However, if Ford had acknowledged the potential harm caused by its design and prioritized safety over profits despite the cost implications, it would reflect a post$-$conventional level.