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fQUESTION 32 Claire has just told her best friend, I'm so glad I bought the Samsung Galaxy S8 rather than those other smartphones I was

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\fQUESTION 32 Claire has just told her best friend, "I'm so glad I bought the Samsung Galaxy S8 rather than those other smartphones I was considering. Look at this incredible information search display, and the battery stays charged forever." Which stage of the consumer purchase decision process does Claire's conversation identify? problem recognition purchase decision alternative evaluation O postpurchase behavior QUESTION 33 Consumers are buying hybrid gas-electric automobiles such as the Toyota Prius. This is an example of which increasingly common cultural value? believing in fate reducing cognitive dissonance reducing inequality among competing brands preserving the environment O paying the least amount possible for products Click Save and Submit to save and submit. Click Save All Answers to save all answers. MacBook Pro &QUESTION 27 New Balance has many offerings. It makes the Minimus line of shoes with a Vibram outsole and REVlite cushioning for those who want to "feel the trail." Its 1260v2 shoe incorporates Stabilicore technology to "deliver a plush, smooth, and stable ride." And its top of the line, 990v3 traditional running/walking shoe uses a "premium pigskin upper with mesh inserts for breathability, a stability-enhancing ABZORB insole, and ENCAP to promote a healthy gait." The strategy of appealing to different types of customers in this way is an example of market specific selection. market segmentation. product definition. mass customization. single chain marketing. QUESTION 28 Julie is an avid mystery reader and her babysitter Tina has been borrowing some of her books over the summer. When Tina's birthday approaches, Julie wants to buy her a good mystery. When Julie was trying to recall her favorite mystery authors, she was engaged in an external search. a purchase task. the precognition of an antecedent state. O an internal search. problem recognition. Click Save and Submit to save and submit. Click Save All Answers to save all answers. MacBook Pro &problem recognition. QUESTION 29 Those who have flown on Singapore Air have experienced firsthand the great food that is served during the flight, the friendliness of the flight attendants, and the comfortable seating. Singapore Air creates customer value by providing its customers with the best price for the distance traveled. the best in-flight service. the best airport experience. the most convenient flight schedules. the greatest sense of personal safety. QUESTION 30 Sanaa recently made partner at her law firm, and she is rewarding herself with the purchase of a new car. She told a co-worker, "The Volvo has nine airbags but the Cadillac drives so smoothly." Sanaa is currently in which stage of the purchase decision process? information search alternative evaluation purchase decision problem recognition postpurchase evaluation Click Save and Submit to save and submit. Click Save All Answers to save all answers. MacBook Pro o &

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