Fred Bieber is the event coordinator for a local concert hall. Business has been slow lately and Fred is struggling to book popular performers to increase ticket sales. He is eating lunch one afternoon with his elderly uncle Justin when he has a bright idea. He will promote a concert performance by Justin Bieber without explaining in the promotional material that the performer is actually his elderly uncle and not the international pop sensation 'Justin Bieber'. Fred is confident that this is not misleading or deceptive under the Australian Consumer Law (ACL) because Justin Bieber is his uncle's real name.

Use the IRAC method to advise Fred whether or not his proposed plan would be misleading or deceptive.