From an industry-based view, given the fragmented, rapidly growing nature of online retail space in the Russian-speaking world, how would you characterize the competition in this industry?

THIS IS THE QUESTION FROM THE CASE STUDY OF:-

Wikimart: Building a Russian Version of Amazon*

Sources:

1) DST smenilanazvanie (DST changes its name), 2010, http://www.vedomosti.ru/companies/news/1103680/dst_smenila_nazvanie;

2) A. Hesseldahl, 2012. Zuckerberg is the billion-share man: Who owns what, who makes what in the Facebook IPO, AllThingsD, February 1, http://allthingsd.com/20120201/facebooks-ipo-filing-whoowns-what-who-makes-what/;

3) Forbes, 2011, Mystroim Amazon in Russia (We are building Amazon in Russia), July 20, http://www. forbes.ru/tehno-opinion/internet-i-telekommunikatsii/70954-my-stroim-amazonv-rossii;

4) RT, 2011, Tiger Global ups the ante on Wikimart, March 2, http://rt.com/business;

5) http://bloomberg.com/news/2011-05-24/yandex-jumps-after-raising-1-3-billion-in-biggesttechnology-ipo-of-the-year.html;

6) http://en.wikipedia.org/wiki/Yandex