From the given industries, , Banking/media/technologies or retailer sector, choose a company and describe its mission, vision and values as well as explain which type of start-up it is. " in one page or less''

Types of start-ups COTAGGE COMPANY It is a privately held business that normally employs less than ten people. Turnover of this company is less than $1 million. This type of firm generally may or may not be operated as a home-business, started by retiring individual to supplement their retirement income. It often experiences very little growth LlFESTYLE FIRM it is a small venture that supports the owners and enjoys modest growth. The entrepreneur devoted limited money for research and development. This type of firm may grow after a long period to 30 or 40 employees and have annual turnover of about $2 million. HlGHPOTENTlAl. VENTURE It may start like a foundation company, receives the great investment interest and publicity because of its rapid growth. The company can earn annual revenue $20million to $30 million after 5 to 10 years. It could employ around 500 workforces. These firms are also called gazelles and are integral part to the economic development. FOUNDATION COMPANY It is formed after research and development and bases the foundation for a new business area. This firm can earn annual revenue from $10 million to $20 million in 5 to 10 years and employs 40 to 400 workforces. It generally draws the interest of private investors only not the venture capital community, because this type of start-up not often goes public