Question
From the perspective of international market segmentation, targeting and positioning, evaluate the factors leading to Tesla's success, which Ford and General Motors should imitate.
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Teslas success in the international market is attributed to several factors that Ford and General Motors could consider emulating When evaluating these factors its important to note that Teslas succes...Get Instant Access to Expert-Tailored Solutions
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International Marketing And Export Management
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr
8th Edition
1292016922, 978-1292016924
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