gaining share, further extending the brand's best trends in over a decade, all with the America packaging as the catalyst. Consumer reactions We didn't just steal the conversation. We overcame the relevance issue and changed consumer perceptions. Flavourability ratings among Beer Drinkers were positive, with 57% viewing Budweiser more flavourably. Reasons cited were mentions of patriotism and the appropriateness of the packaging during a very prideful summer. WSJ Wall Street Journal awsJ . Follow Q & Follow Budweiser is changing its name over the Exclus summer to 'America' on.wsj.com/1TEvNyl ser renames its signature brew as a celebration of patriotism: buff.ly/ 1ZBiEux Budweis Ameria dweis Ameria PHOTO REUTERS 281 195 4:15 PM - 10 224 3:01 PM - 11 May 2016 13 224 SEEN BY MORE PEOPLE THAN THE 2015 AND 2016 SUPERBOWLS COMBINED America "Budweiser has a new name and that name is America" CNBC "Budweiser has finally become the most American thing ever" VICE